After decades of dictated trends and haircutting by numbers, the post-pandemic world has seen hairdressers ignoring the rules and going back to creating bespoke, freehand looks based on their client’s natural hair – plus their personality and lifestyle. Instinctive cutting is less about following the steps you were taught in hairdressing school to recreate one specific cut, and more about looking, feeling and exploring what looks good and works for the person sitting in front of you. It’s ideal for the more individualistic looks and natural textures that many clients are choosing to wear after the last couple of years of self discovery – after all, who doesn’t want to be treated like an individual rather than another client on a conveyor belt?

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